From Scattered Files to Shipped Code in 30 days.
Picture this: Components that are literally scattered screenshots instead of reusable elements. Engineers shipping at breakneck speed.
Someone needs to build design foundations without becoming the bottleneck enabling strategic redesigns like these:
The agent setup at telli scaled up pretty quick in terms of feautures so customers reported that complexity made them scared to take action and make changes.
With this new design, we turned a static agent's page into a semantically-grouped tab system that brings trust to the user and we brought the chat up to solve any doubts on the go.
Freelance Founding Designer
CTO
CEO
3 Engineers
Me
2025
Challenge
Results
Built complete design system, redesigned core product experiences, and contributed code while maintaining 1 feature per engineer per week velocity.
~50
Screens migrated
~9h
Time to feature
6 new
Features for the team to work on
Made the chat interaction more human, relieving customers and enhancing trust.
Custom telli loading animation
Installed design processes that helped features develop with a clear purpose
Clear communication and design documentation are the drivers to scaling with top speed without losing direction.
"Gerard brought incredible energy and momentum to telli. He’s the kind of person who dives in, moves fast, and makes things happen. What stood out most was his drive: he didn’t wait around or overthink things. He’d tackle problems head-on, iterate quickly, and ship with a sense of urgency that’s rare to find.
Beyond the output, Gerard just brings a contagious energy to the team. He’s fully engaged, proactive, and genuinely excited about building. If you need someone who will hit the ground running and keep the pace high, Gerard is your person."
Seb
CTO and co-founder
Also, I contributed to telli's codebase
Conclusion
I built the foundations, shipped them through PRs, and proved adoption through migrations.
The system kept paying off every time the team shipped a new feature.
